Breaking news: as of July 7, Amazon has extended the upper limit of the 70 percent KDP royalty bracket to $12.99 from $9.99. That allows some books to have a higher ticket price reflecting an author’s desire to price within the market, without having to take a hit down to the 35 percent royalty rate. For those in that $10–$12.99 range currently, you may be eligible to switch to 70 percent per the FAQs, but will not automatically be switched.
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